Not All School Sales Leads Are Created Equal
If you are buying leads from various aggregators or directories, (you have dozens to choose from) you need a benchmark to measure them against each other. This will tell you which source provides the best quality leads, i.e., which convert the highest.
Measure, Improve and Repeat
Like traditional media buying, improving your cost efficiency requires constant testing of every lead source you can find. But unlike traditional media, there are new channels popping up everyday. This is a great opportunity if you have the resources to manage the information and the relationships.
Let Us Do the Scrubbing for You
We are constantly testing new cost-per-lead sources against one another and will be happy to do the same for you. Just give us your budget and we will measure, improve and repeat for you.
For more information on our bespoke online markering surveys, eShots, direct mail services please fill in the online form below: